All posts tagged packaging

  • Best by 1991

    Last Sunday I was making homemade pancakes for Susan and myself and I needed some baking powder. Standing on a chair and reaching all the way back into the cabinet above the microwave, I found this can of Calumet baking powder. Calument? I’ve never heard of this brand. I figured it was some weird hyper-organic-supa-fresh baking powder that Carissa had bought for $40 from a Native American standing in front of Whole Foods. I really liked the container though. I don’t know if you can tell by the picture, but the entire container is metallic: the silver, reds, and blues. I love their iconic figure and the use of negative space. Way cool right?

    The can is from the 90s (or at least expired in the 1991, maybe it’s older than I am). Figures. Back in a time when things were fancier. I’m totally using this as a pencil holder.

    Don’t tell Susan, but I used it anyway. I ended up finding the baking powder she said was in there, but it was a few years expired too. The pancakes were delicious.

  • Mast Brothers Chocolate video

    Igor sent me this video a few days ago and I thought it was really well done. While it’s not explicitly design, it kind of is because the filming is beautiful and so is the chocolate packaging. I hope you enjoy!

    Mast Brothers Chocolate from Brennan Stasiewicz on Vimeo.

  • Come rain or shine…

    Very excited to have photos of my cd packaging that I turned in to ADCD. I didn’t do as much as I wanted to, which is a little sad. But I was also very happy to take a break.

    concept: I created a compilation CD that can be played whether you’re having a good day or a bad day, but not matter what I hope that my CD can help you have a better day. The songs that I chose are all similar, even if they evoke different emotions. The songs  all have to do with either the time of the day, or weather imagery to relate to my packaging.

    The packaging is double sided, one side for a “rain day” and one side for a “sunny day.” The package opens from the sides to make a cloud. The booklet I created for my CD includes a short blurb about the concept and the tracks listed as times of the day. On the reverse side are scene from a “good” and “bad” day, which I image the cloud CD packaging looking nice above. The CD itself, of course, looks like either a bright yellow sun or overcast, depending on which side you’re holding the package from.

    NOTE: My actually CD is light-scribed with the swirl-line pattern as well. Unfortunately, I can’t take a good picture of something so shiny. There is also a clear plastic slip that goes around the CD which is not included in the photos.

    ^ both sides of the CD

    ^ Close up of rainy day

    ^Sunny day over booklet

    ^Inside of booklet

    One of the other graphic design students said that black backgrounds are going out of style and look outdated. She said all new portfolios are being done with a white backdrop.  I feel like good contrast doesn’t really go out of style. Any designers out there—What are your thoughts? I know The Dieline has white backgrounds…

    Ps. I made the swirls myself. I just want to mention it because it took SO LONG! :)

  • Design Final: Brew Hive

    Some of you might be  wondering what kind of project could possibly take a human being 42 hours during one weekend (not including the other several hours we worked on it before this weekend) to make. Well, I ask myself that very same question.

    Our final project was to make a design pieces for a brewery: business identity (4), magazine ad, bar glasses, beer labels, 6-pack, and three “extras.”

    I worked on this project with Ben Marshall & Shane Milner. And, although they said that I was the queen bee and that they were merely drones, I thought we worked well together despite our different tastes.

    Concept: Based on research about the history of beer, specifically mead, Shane found out that honey had been used in the past during the fermentation process (instead of yeast?) to create beer. Honey, depending on which flowers are pollinated can sometimes be toxic. We used this idea of toxic honey and the history of making honey-brews to to create a brewing company that specializes in honey beers, called “Brew Hive.”

    Here is the final result (set up for critique):

    The two brews we made were called the “Bumbler” and the “Belladonna.” The Bumbler plays off the idea of bumble bee and bumbling after you become intoxicated. The idea was that the beer bumbled into a honeycomb and became intoxicated by the honey made from the headbane flowers. The Belladonna, another flower used to make toxic honey features a beautiful lady enticing you to drink.  Shane did the illustrations, I did the typography, Ben did the framework.

    We decided to only do packaging for the Bumbler, and the Belladonna was just there to explain our concept further. The packaging features further information about the specific brew, and the bottom has more information about the concept and history of our company.

    Ben did designed the template, I placed the graphics and did the side content, Shane did the content on the bottom of the box.

    Our business identity has to do with bee communication. The letterhead features a stylized version of the waggle dance, which is how bees tell each other where flowers are in relation to the sun. Here, the center point is our logo, or the “hive” and the waggle dance leads the view to the flowers, on the edge of the design. The business card repeats this idea with the “bee” going from the flower to the information about the person. Our envelope has a re-worked hexagonal pattern on the inside to represent the hive, which the two communication pieces come from.

    The type on our logo and the design on the letterhead are hand drawn (by myself), the border was created by Ben.

    Our extras: dartboard, beer snacks, and coasters

    Our extras had to do with community (drinking with others) as well as our previous concept. The dartboard is a promotional piece that could be given to bars or our customers. It’s a game that can be played with multiple people and we also  liked the idea of the dart being bee-like since it had a stinger.

    Our food packaging is marketed as an “antidote” to the the hangover our beer might cause. It’s banana chips because the potassium and magnesium in bananas are supposed to “cure” a hangover and cashews because they’re delicious :). We saw this as being a series that can be marketed independently from the beer if necessary. It’s packaged in a slightly larger quantity for sharing.

    Our coasters come in a set with pieces the lock together to form a complete image, but are visually appealing on their own. Again, to tie in the idea of drinking with friends.

    Ben designed the food packaging, dartboard and darts. Shane did the coasters.

    Finally, our magazine ad was a call to action. Drink our beer. It worked off our research that honey beers are supposed to cause a pretty bad hangover—but don’t worry, you can eat our snacks to get better!

    I did the ad…not the best, I know. It was one of the last things we worked on.


  • Do you like design? I like design.

    While procrastinating yesterday I discovered, or more specifically their book cover appreciation blog.I love good cover art. Wouldn’t that be an amazing career? To design actually meaningful covers for books? Not just two blurred people talking to each other? I added them to my blog roll.

    And an old favorite, The Dieline. This is a packaging design blog that my graphic design professor introduced our class too. It has innovative, updated, or student packaging design showcased on their blog. They’re wonderful. I found this picture of vintage mustard cans on their site yesterday.

    I wish I could do vintage packaging! I have a feeling its a lot harder than it looks. Anyway, this isn’t typical of their site, usually to only have new things, but I thought these were quite lovely. The Dieline has also been on my blogroll for a while, you should check it out if you like design!